Academic behind smartphone device that emits smell of bacon underlines further plans to transmit taste and smell electronically
A recent competition run by an American bacon manufacturer to win an iPhone-connecting device that emits the smell of rashers with the wake-up alarm could be viewed as a cruel trick on the senses. But it proved popular with thousands of entrants and marked a breakthrough for the London-based academic behind the technology.
Adrian Cheok, professor of pervasive computing at City University London, designed the gadget, which attached to the iPhone via its headphone jack and released a puff of bacon-scented mist, as well as the sound of frying, in a promotion for the Oscar Mayer meat company dubbed Wake Up and Smell the Bacon.
Continue reading... Reported by guardian.co.uk 56 minutes ago.
A recent competition run by an American bacon manufacturer to win an iPhone-connecting device that emits the smell of rashers with the wake-up alarm could be viewed as a cruel trick on the senses. But it proved popular with thousands of entrants and marked a breakthrough for the London-based academic behind the technology.
Adrian Cheok, professor of pervasive computing at City University London, designed the gadget, which attached to the iPhone via its headphone jack and released a puff of bacon-scented mist, as well as the sound of frying, in a promotion for the Oscar Mayer meat company dubbed Wake Up and Smell the Bacon.
Continue reading... Reported by guardian.co.uk 56 minutes ago.